It all started with my grandma

Eat your buckwheat, dear

I was born in Ukraine and as a child my grandma would always prepare buckwheat as a side dish. She would say: you should eat buckwheat to become a strong and healthy boy!

At the age of 18 I made a conscious decision of becoming a vegan and never looked back. Since then, buckwheat became my loyal companion, because it has a high-level of protein that absorbs better than other plant-based proteins.

Additionally, it contains bunch of other nutritious benefits that I learned later in my life.

I guess grandma was right from the beginning :)

After traveling the world and finally moving to the States, I realised that the culture of eating buckwheat is mostly Ukrainian and the rest of the world never even tried this natural source of super-power.

Being an active person, I used a lot of different vegan meal replacements and protein powders but never seen any of them using buckwheat as their ingredient. It was surprising to me, considering that this plant- based product is very rich in complete protein.

That is why, I decided to create Witi Witi – a product that is based on buckwheat and takes the best out of it, adds other powerful natural ingredients to nourish our bodies with flavours that everybody loves.

You probably never tried buckwheat but I’m offering you to try what it can do to you and your body!

Olexander Nyezhnyk
founder